It’s wierd, listening to this era once again. While there is a ton of history associated with the few monster Top 40 stations of the day, such as WABC, WLS and KHJ, less is available about the more, Middle Of the Road (MOR) stations heard in at the start of the 70s.
KMPC was owned by Country & Western star Gene Autry. In addition to movies and singing, Autry was also a broadcaster. KMPC could possibly be compared in sound & format to the old WNEW Eleven Three Oh in New York… at least in the area of on-air presentation. This was a personality-oriented station that never achieved, or even tried, to compete musically, with crosstown KHJ or KFWB. And despite the fact that KMPC was always known as an adult station, it always had a loyal following, and some big named personalities.
Thanks to Big Ron O’Brien for this aircheck master, provided via Matt @ BigAppleAirchecks!