Description by Karl Phillips… Power 99.7 – when it was new, it was not WAPW, it was WARM “The New” Power 99.7. Here’s Steve Davis in Atlanta in 1986. Note: This station later became Alternative WWNNX 99X
Courtesy of Karl Phillips, who sent in a ton of airchecks on reel, here’s one on cassette captured when former Atlanta CHR WAPW “Power 99” flipped to New Rock as 99X. On the tape you’ll hear the old call letters still in use (not WNNX, as this would become), buried in a legal ID buried in a stopset later in this aircheck. The 99X monikker launches just a few minutes into this scoped format change. At about 12:45 in, you’ll hear… “and now, for posterity, this is the last time you’ll hear…” and the Power 99 jingle played. Very smooth! Now, your curator has heard a ton of format changes, but this was very classy. They originally kept the CHR jocks during the transition to Rock. Only the name and the music changed. Of course, 99X beca...
A year before Atlanta’s Alternative station, WNNX “99X” would replace Power 99, WAPW was still a hot CHR pulling decent numbers, and killing off competitors WZGC “Z93” and WQXI-FM 94-Q in the process. Here’s a look at the morning show on Power 99, known as The Breakfast Club.
When this station started playing top 40, it was called “WARM 99”, but in March of 1986 the name changed to “Power 99-7”. The call letters in the beginning were WARM-FM. The memorable WAPW call letters wouldn’t arrive until 1988. Here’s Lon Thomas, highlighted here from audio publication CALIFORNIA AIRCHECK, Tape #S-80 from March of 1986. It was donated from Contributor Robyn Watts, who apparently subscribed to this service, sending dozens of these tapes several years ago. This is noteble if for only one reason – WARM is called “Power 99-7” and NOT just “Power 99”, as many still remember it. It’s a clear, crisp recording from a cassette tape that held up quite well over the years.