WSM Nashville Sales Presentation |1973

Originally intended as part of a sales package to potential clients, here’s a production highlighting the entire broadcast day from the morning show right through WSM’s overnight trucking show, the Grand Ole Opry, in house productions, house bands and custom recording sessions. WSM really was a powerhouse in so many ways.

Just as a comparison for those of you who do radio sales today, would your GSM even DARE to create something like this? Hell no, just numbers, charts, arbitron figures, etc would do… and that’s only if you were lucky enough to convince the national chains to at least barter first. Man, y’all got it tough now. No wonder one person works on 7 radio stations at a time these days. But, in 1973– This really was convincing. You had to be there.