Mitch Craig, 68 WMPS Memphis | Spring, 1973

680 Memphis WMPS

“From the Gateway to Mid-America!…”

The WMPS Top hour legal ID says it all. A Broadcast service of Plough, Incorporated, WMPS put up stiff competition to RKO General’s 56 WHBQ and for a while they even seemed to trade jocks! Mitch Craig is heard doing Afternoons. This is short and much of it was scoped before we got it in the Airchexx studio, but you will hear Casey Casem voice a full commercial for Stag Beer (who drank THAT?). More of the faux WLS Top 40 format and lots of fun from a great era in Radio!