New Contributor Jay Sawyer checks in with something different from the Atlanta market. We looked up WALR and found a confusing description online about the station being mainly an Urban outlet, and with different call letters around the time that this recording was made. So, we asked our Contributor for a few more details. Jay wrote back, and he recalls:
WALR 104.7 was a signal brought to Atlanta from Athens, GA. They were originally going on-air in 1989 but the FM tower fell…..TWICE. Around 1990 I started working there for just over a year when I believe Dickey Broadcasting decided to sell the station. I was then out of work. When I was there it had a “Light Rock” format in the middle of what B98.5 FM (WSB) and Star 94FM (WSTR)’s format. The new owners then changed format to KISS 104 and still kept the call letters WALR. At some point they traded frequencies with “The FISH” a Christian Rock station. It’s now 104.1 FM It’s still called KISS 104 (WALR) and it’s currently owned by COX Media (WSB et al) in Atlanta, GA.