Aircheck courtesy of Big Apple Airchecks
Recorded just before Christmas 1977, WAVE 970 is here an Adult Contemporary station that today no longer exists. There’s lots of news – NBC Network and local news by Mary McCarthy filling in for Tyler Cox and a later part of news with Norm West.
The jocks are NOT part of a morning show, rather, its Jim Jeffrey first, then Rick Reinhardt. There are two jingle packages heard here. First, there’s one that I can’t identify… the “Happy Holiday to WAVE Country” jingle sounds fairly old. Then, there’s one from a WABC package from JAM.

We know very little about this station, other than WAVE TV/HD 3 remains on the Television side these days. For listeners who remember this station, this might be a nice trip down memory lane, especially considering that the other big stations in Louisville were WAKY 79 and 84 WHAS. Listeners are invited to leave their comments below.

By Steve West

Steve West is a 41 year veteran of broadcasting. His air work as a Jock and News Anchor includes six radio markets and over two-dozen radio stations. Steve is the founder of Airchexx.com and Hitoldies.net - All the BIG Hits!

4 thoughts on “Jim Jeffrey & Rick Reinhardt, WAVE 970 Louisville | December 21, 1977 6pm – 12am”
  1. Jim Jeffrey is my Dad..fantastic DJ!…we lost him in ’09….thanks for the clip! (Mark Jeffrey – ClearChannel Radio -Phoenix)

  2. Actually that should be Rip Rinehart, not Rick Reinhardt.

    Mark Jeffrey, sorry to hear about your dad. He was a great guy to work with.

  3. The Happy Holidays from “WAVE Country” jingle is from the “Home Country” TV and radio music package WAVE-TV and radio shared. The stations used this music and the jingles extensively. Orion Broadcasting used the music on its other TV and radio stations, including WMT (AM) in Cedar Rapids.

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