Chris Anderson, 690 XETRA Tijuana, Mexico | 1984

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Contributor Chris Anderson sent in this short scope of himself at the legendary “Mighty 690”. Marketed back in the music days to Los Angeles (and San Diego), this super-powered AM station was in the last days of it’s Top 40 format and would flip to Oldies as ’69 Extra Gold’ later in 1984. I’m guessing July or August, as I was attending the U.S. Navy’s Radioman “A” School in San Diego at the time and remember the flip, which happened over a weekend.

Chris sounds great here on 690. He was probably overjoyed at knowing that some 10 million people could listen in if they all tuned to 690 at once. But just imagine living in Tijuana close to the transmitter – the deejays voices probably could be heard on people’s kitchen appliances…

690 AM Tijuana Los Angeles San Diego
XETRA “The Mighty 690” Tijuana Mexico

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Author

Steve West is a 39 year veteran of broadcasting. His air work as a Jock and News Anchor includes six radio markets and over two-dozen radio stations. Steve currently works on-air for the Super Radio USA media group out of Minnesota. Steve is the founder of the Airchexx Media Group and manages Airchexx.com and Airchexx Live - the official station of Airchexx.

Comments



February 15, 2013 at 7:13 am


Thanks for posting this relic. By the way, I think this man might be an imposter. The real Kris Anderson spells his name with a K. Also, this man sounds way too young to be me. LOL.



Edward
May 28, 2013 at 2:24 pm


I love how well they hide the Spanish ID: “X-E-R-T-A Tijuana, México” under a music bed.



Tony
June 6, 2013 at 12:45 pm


Wasn’t XETRA one of the first all-sports formats before going to programming in Spanish?

Tony



Kris Anderson
June 6, 2013 at 10:56 pm


Yes it was, Tony. XETRA was also the first AM stereo station. Some would say it was the first top 40 station, but that’s subject for debate.



bandit, Albuquerque
January 29, 2018 at 1:22 am


I suspect you could pick it up if you had the right fillings…



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