In the early 1980, many FM stations were ditching their older skewing, soft formats, for Top 40, or Contemporary Hit Radio (CHR). One of those stations was WEEI-FM. In 1982, the soft sounds on 103.3 FM were slowly being pushed out in favor of new music. It was done very gradually, with the idea of not alienating the audience that kept WEEI-FM so popular, but to also bring in a new younger audience that was not being served adequately. Slowly, more high-energy jingles were introduced with “HitRadio 103 FM” being used to identify the station in lieu of WEEI-FM. When WEEI AM was sold in 1983, FCC rules did not then permit the FM station to keep its call letters. So, in February of that year, WEEI-FM became HitRadio 103 WHTT. The CHR format lasted three years until the Summer of 1986 when WHTT became WMRQ “Q-103”, “Boston’s Quality Rock”.
Date of Recording: 12.02.1982 Station: 103.3 WEEI-FM (WEEI-FM/WHTT/WMRQ/WODS) Boston (Wikipedia) Format: CHR Branding: "HitRadio 103" Featured Air Personalities: Doug Alling, Alex Stone, Dick Guntin, Hillary Stevens Contributor: Steve McVie (Website) Total Time: 7:29 (Telescoped) Airchexx Entry: 1,546 HitRadio 103 WEEI-FM with Dick Guntin lookin' down at the Prudential Christmas Tree…
Date of Recording: 12.20.1984 Station: 103.3 WHTT (WEEI-FM/WHTT/WMRQ/WODS) Boston (Wikipedia) Format: CHR Branding: "HitRadio 103 FM" Featured Air Personality: Doug Alling Contributor: Steve McVie (Website) Total Time: 2:31 (Telescoped) Airchexx Entry: 1,547 Is Santa Claus coming to Natic this year?... Curator's Notes: The complexities of the Boston Radio Market being…
By 1985, Boston had become a very competitive radio market. There were FOUR different CHR (Contemporary Hit Radio) stations in Beantown. Kiss 108, WXKS-FM was Top 40, with a Rhythmic lean. WROR 98.5 was a more Adult oriented CHR. There was the new WZOU 94.5, a mainstream straight ahead…
Since 1979, Ellis has been on the radio, mostly hosting morning radio shows across the country, from Philly to Salt Lake City, Tampa to Seattle, and for the last 25 years, has been waking Orlando & Daytona Beach.
